Peak Ski Company and Pebblebee® introduce innovative new technology: PEAK Lôc8™


Peak Ski Company and Pebblebee have announced a new technology, PEAK Lôc8™, that will be embedded in certain models of Peak Ski Company's 2023/24 line of skis. This first-of-its-kind locating and tracking device allows skiers to locate their Peak skis using their mobile device once connected to the PEAK Lôc8 device integrated within each Peak ski. The technology is wirelessly rechargeable and compatible with both iOS and Android platforms.

Peak Ski Company's CEO, Andy Wirth, said that the development of this technology was the first expression of the many strategic innovations on which the company is working. PEAK Lôc8 will help skiers locate their skis if lost in deep snow or if they have trouble finding them on a busy day at a resort's base area or lodge. It also serves as an effective theft deterrent.

Photographer: DAVE PECUNIES | Copyright: Dave Pecunies Photography (Peak Ski Co.)

PEAK Lôc8 was developed when Wirth was training for a Denali expedition several years ago. Curious to understand how tracking technology might work in harsh winter environments, he duct-taped a market-leading tracking device to his backcountry skis. Wirth learned about the tracking device's value and some of its limitations, such as battery life, and the host of upsides associated with this type of technology.

Daniel Daoura, Pebblebee's CTO and founder, said that he always dreamt of having their tracking technology built into performance skis. He added that Pebblebee is thrilled to introduce its patented technology to a passionate base of outdoor enthusiasts and partner with a brand of this caliber.

While tracking and locating devices are not uncommon, the first iteration of PEAK Lôc8 is unique because it is compatible with both iOS and Android platforms and can be easily recharged wirelessly. The device is packed with other features and compatibility, including individually controlled LEDs, NFC for claiming, left behind® alerts, and virtual fence notifications.

The integration of PEAK Lôc8 was developed to be non-intrusive to the overall mountain experience. The device is embedded within the ski, under the topsheet material, and is wirelessly, externally rechargeable with a standard Qi charger. The device itself is expected to hold a charge for up to an entire ski season with typical ski conditions and usage.

Peak Ski Company has established exclusive global licensing rights within the mountain and winter sports sector with Pebblebee. The company has already commenced discussions with innovative companies in this sector, and the response has been overwhelmingly positive.